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Popsop.ru. Дизайн упаковки. Дизайн бренда Kidfresh: conceptual kids store


"Kidfresh is a brand new lifestyle concept store that provides fresh, healthy foods especially for kids. The unique color-coded system of the products was our inspiration in creating the packaging, store graphics, signs, print collateral and website (www.kidfresh.com).

As a startup store, we were involved not only in the strategy and visitor experience but also the naming of items such as "kidfresh2o," the "kidchen" and the "Kidfresh Dough Card!"

Packaging was designed by Landers Miller Design, visual identity - by Addis Creson

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