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За последние 60 дней ни разу не выходила
Сайт рассылки:
http://popsop.ru/
Открыта:
22-05-2008
Статистика
0 за неделю
Popsop.ru. Дизайн упаковки. Дизайн бренда Pedro Luis Martinez and other ‘Spanish’ designed by Mayday
UK-based brand and design firm Mayday was committed by Direct Wines to create the packaging for a new range of red Spanisj wines with 'personalized' namings: Pedro Luis Martinez, Roger Akroyd and Barry Gillibrand . The target audience was men and women in the 3560 age rangea mature and discerning consumer that appreciates wines with authentic regional character. The client briefed Mayday to create a classic, authentic Spanish red wine identity, while they developed striking, idiosyncratic typography. via w...
Popsop.ru. Дизайн упаковки. Дизайн бренда Mutant vegetables: the experimantal ‘art’
Unique brand character and sustainabity are 2 main criterias of choice for a modern consumer when we talk about food packaging. One of the most sustainable yet unappealing is no package at all. Moreover, it is applicable not for all types of food, but for fruits & vegetable it fits well. Here is and example of how 'packaging off' could be compensated with a beautiful visual form. An American artist Laura Stein , the graduate of California Institute of the Arts 1984, came up with a creative project "Ani...
Popsop.ru. Дизайн упаковки. Дизайн бренда Suntory Holdings may buy Orangina brand
The biggest Japanese alcohol and soft drinks producer Suntory Holdings conduct negatiations with French private equity groups Lion Capital and Blackstone regarding the acquisition of Orangina brand, know for its last years' sexual print campaign . As Wall Street Journal reports, the offer is about US$2.6bn, while Lion Capital and Blackstone payed in 2005 US$2.17bn for the brand. Industry analysts say that the deal may be successfull as the owners are likely not to keep the business during the nearest 5 yea...
