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Hello!

Today let's learn some information about the development process.

Speaking about market research:

-The original concept is the basic idea for something.

-In designing products and services, market research – finding out what people want – is of course very important.

-Questionnaires or surveys have questions about what people buy and why.

-There may be consumer panels and focus groups, where ordinarily people meet to discuss product ideas informally.

-The researches will make sale forecasts, estimates of how many products will be sold.

What about development and launch:

-Rollout is the process of making a product available .

-Product launch is the moment when the product is officially made available for sale.

-If a design defect or design fault is found in a product after it has been launched, the company may have to recall it, asking those who have bought it to return it, perhaps so that the defect can be corrected.

It's interesting to know about patents and intellectual property:

-Information or knowledge that belongs to an individual or company is proprietary .

-A product developed using such information may be protected in law by patents so that others cannot copy its design.

-Other companies may pay royalties to use the design under licence in their own products.

-The area of law relating to patents and copyright is intellectual property.

We hope this material will be useful for you. Have a good business week!

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